Article Marketing is one of these easiest and cheapest way of getting traffic to your site. Your articles promote your sites by providing back links to them and therefore increasing their page rank. But first you must catch your audience’s attention
Your Title needs to be catchy. This is perhaps one of the most important components, which will draw the readers in. Make sure that your title is unique so it can be searched for to see how many times it appears.
The author name is also very important. It is suggested that you use different author names for different categories of articles. This will help make your author an “expert” in the field as opposed to someone who writes articles on any subject.
Do you really want to use your own name? Many people do…and many people don’t. It’s really a matter of personal preference.
Now…about duplicate content. There are a few different methods you can use to avoid duplicate content. You can write many different versions of the same article. Or you can use different tools to create different versions for you and even some tools will submit them for you.
The author box is also an extremely useful area to use to your advantage. You will get the best results if you place two links in your author’s box, one to your homepage, and the other to the page you wish the readers to go to.
Where creating the link text, it’s important to use words that relate to your site. For example, instead of using the words “click here”, you may want to use “Internet marketing” or “dog breeds” whichever keywords that pertain to your site.
More back links will increase your page rank. Be sure to submit plenty of articles. Try to aim at one article per day, or 3-5 per week is a good start.
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