New figures show that people that use the internet now spend 65% more time surfing the internet than they did 3 years ago
This growth in internet use means that business’s who have applied Search Engine Optimization (SEO) methods to promote their company’s web site will be reaping the benefits. An average of 22 hours is spent online by each internet user according to UKOM Online Measuring Company. What is incredible is that most of the hours are spent on facebook or social network sites and writing or searching on blogs.
The figures reveal that instant messaging isn’t as popular as it once was having been replaced in part by increased social networking. Email usage is also expected to fall away as social networking provides solutions.
With all this extra traffic on the internet it is more important than ever for website owners to ensure they are up to date with their Search Engine Optimisation.
Due to the relevance of SEO to the modern business, there is now a demand of short training courses or one day seminars in the UK which teach the basic principles of SEO. One company that provides courses on Search Engine Optimisation is www.toplineseo.co.uk. This well established online marketing company now offers one day seminars which teach the latest SEO principles.
Compared to the normal delegate charge for this type of course the rates at www.toplineseo.co.uk are very competitive and easily within the reach of even the smallest company budget.
Total time spent online in the UK:
Facebook and other Social Networks 22.5%
Emailing 7.2%
Gaming 6.9%
Instant Messenger 4.9%
Auction Sites 4.7%
Portals 4%
Google and other Search Engines 4%
Software information 3.4%
News Sites 2.8%
Adult Sites 2.7%
Information from UKOM
We are led to believe that Adult Sites are more popular than news sites but as we see here this is certainly untrue in today’s surfer. Shown here are the top ten places of interest on the web out of a total of 85.
To understand these search patterns and being able to use the knowledge going forward in conjunction with Search Engine Optimisation is an essential part of any company’s marketing strategy whether their turnover is large or small.
Want to find out more about SEO, or to enquire about a SEO Training Course all details are featured on the Top Line Seo Website.