Thursday, May 24, 2012
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Internetwork Marketing; The New Network Marketing

Internetwork marketing is the complete opposite of what most people do in business today. Most are doing more repelling of their market than attracting.

Network marketing in its purest form was about relationship marketing but it lost that over the years. 2.0 marketing is done online and network marketing seems to be the only entity that hasn’t embraced this concept of building relationships using the internet.

If you’re reading this you have probably been taught to hit up family and friends to buy your product, try your service and switch their plan etc, etc, etc. Whether this is the first time you have gone into business or one of multiple times, your friends and families don’t want to hear it.

Because of the history that you have with them it is hard to take you seriously now as a “business person”, in most cases. You are fighting a no win battle by trying to get them to separate the two.

Internetwork Marketing removes the biggest obstacle….YOU

Statistically only 5-2% of people will say yes to your network marketing business that means 96-98% of the time you are wasting your time with unqualified prospects.

Internetwork Marketing puts an end to chasing down unqualified prospects and sifts them out trough an automated process. Now you only prospect in an arena that wants to hear from you because you offer value.

A proper marketing strategy involves the client looking for you. When you offer them something of value they don’t feel pressured to buy.

WOW WHAT A CONCEPT.

Once you realize the buying decision should not be yours but instead be the prospects you have won half the battle. The value you bring to the table brings about a level of comfort, now they don’t feel like their being sold.

Everyone wants to buy, NO BODY WANTS TO BE SOLD.

The abundance of information available online has made internetwork marketing extremely lucrative. We live in an information age; people search the internet for information. Telling people how great your product is makes people immediately defensive. Especially, if you haven’t taken the time to build a trusting and respectful relationship.

Example

“Nobody has it, you can get it at a discount if you buy it today and this is the best product on the market”

VS

“I can sleep better at night, I feel less sluggish in the morning and I have more energy throughout the day”

Answer the question “how can it help THEM”, your prospects will be appreciative.

If you pitch your sale on the front end without building trust, it’s like proposing on the first date. Speak to those prospects desires and you can only do that by building that relationship. Internetwork marketing does that through Web 2.0 strategies like a report or video delivered to their email address.

The things that most excites you about your product or company usually have little to do with the product itself. Think about the thing that most excites you; if you think it’s your product or MLM Company then you’re missing it. It is what those things can do for you or how they make you feel, the end result.

Remember, your prospect wants the same thing.

Want to find out more about Internetwork Marketing, then visit Will Love’s site on how to choose the best Internetwork Marketing System for your needs.