1. Facebook is placed being the very most visited site.

Facebook PPC ads are clearly where your marketing efforts should lie today. Facebook currently ranked number 2 behind Google at Alexa.com. Online users already spend most of time on Facebook (approximately 1 hour on average).

This makes it very simple to find your market and sell anything using Facebook PPC ads. Jonathan Budd did some study with this and found that many users who leave their Google search come immediately to Facebook.

2. Facebook Informationfeed

When people interact on Facebook, especially on fan pages, their activity is spread virally. If an individual hits “like” or comments or is tagged in the video, this activity is spread for their friends.

Which means your Facebook PPC ads can divert visitors to a follower page which is actually a sandwich page. In the sandwich page, after that you can direct the consumer to some capture page where you collect the data and get leads into you sales funnel or funded proposal.

3. Facebook Ads – Low-budget cost-per-click

Over about ten years ago Google started it’s paid advertising service and there were a lot of millionaires made, especially because of the cheap “cost per click.” Facebook PPC ads have reached an identical position to what Google is at and you’d be stupid to miss the chance to get low costs per click. You’ll try this by creating many many ads which have been targeting to exact specificity.

A good example may be, female, age 45-50, lives in Ohio, likes Jonathan Budd, interest include running, yoga, meeting new people. This might predict to cost 40 cents per click, but will probably end up being cheaper, for instance 30 cents per click, by simply changing age group, the cost per click might change.

4. Stress-free Atmosphere

Google ads are very powerful because individuals see them when they are actively searching for information and are already in buying mode. By this i mean that people prefer to buy when it’s their own choice. It doesn’t want to be sold to. A lot of people searching in google don’t even realize the ads are their deliberately targeted at them.

With Facebook, you would think that folks would ignore the ads. However, they may be in relaxed mode and easier to utilize their emotions. This is easier still with being able to add images to the ads. The pictures don’t necessarily have to be related either. For example, pictures of beautiful women get clicked over a lot. The existing adage of “sex sells” is necessary. By directing people straight to a fan page, this relaxed environment can continue.

5. Social Proof

If you send the people to an intermediate age, a follower page, it’s easy for individuals to see some social proof regarding your offer. The “Like” button can certainly show social proof and spread your message virally.

Facebook PPC ads allow you to be very specific along with your targeting.

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categories: Social media,Advertising,Internet marketing,mlm,Marketing