Your Target Audience: Search Engines or Humans? -SEO Networker
Posted by Amir Shkolnik in MLM Friday, 30 October 2009 06:44 No Comments
Search Engine Optimization is something which is a concern for every webmaster. A lot of webmasters spend a great deal of time and put a lot of effort into obsessively fine tuning their websites, adding new content optimized for their primary keywords, building back links and other tasks, all in the interest of securing a higher page ranking for their website. With more than 90% of internet users making regular use of search engines to find websites with the content they want, it’s certainly worth putting some time into, but does SEO warrant the kind of investment of time and effort that webmasters put into it? For that matter, should SEO come before creating sites which are appealing to readers?
Popular SEO network experts in the network marketing industry, Ferny Ceballos and Raymond Fong, invest much time teaching and preaching proper SEO ventures. Any time you compose a website, you should also seek to attract an audience of human readers. Ferny and Raymond are lead instructors of SEONetworker Mastermind Group. They know a lot about this concept and they are worth listening to.
The search engines aren’t going to read your site for entertainment or enlightenment – and unless you’ve somehow found a product which the search engine robots want to buy from you, your customers are also human visitors.
Of course, it is most definitely necessary to get as much traffic to your site as humanly possible. With little or no traffic, your website will have little value regardless of how it looks. Optimizing the site for the search engines will definitely help brings an audience to your site where it will then become a helpful audience or client base. Yes, there will be those visitors that will look at the site once and then immediately leave. There is nothing that can be done about this. However, if you make your site an appealing one, you will be able to amass a number of visitors that will opt to become repeat visitors. That is certainly a good thing.
Webmasters will often lose sight of the real audience and decide to cram their meta tags with keywords. This does nothing for the visitors and can deliver negative consequences such as weak rankings or outright de-indexing.
With SEO networker training Ferny Ceballos and Raymond Fong will explain that a site should be crafted with visitors in mind and not the search engines. Content that contains significant amounts of keywords will not appeal to readers. Such content is difficult to read and does not make a good impression on visitors. Stick with providing interesting and well written content and not filler material. Make sure the keywords are optimized naturally as this will deliver excellent results. Remember, you want you site to be appealing enough that people will want to come back and visit it. Gaining repeat visitors will definitely boost search engine rankings so always provide helpful and valuable content.
Avoid the common error of investing significant hours into generating inbound links to the site. It would be a much better idea to invest valuable time with adding important features that will make visitors want to come back time and time again.
SEO is important and you should not neglect to optimize your site, but you shouldn’t do this at the expense of your visitors. Over the long term, a site which is made with the interests of your visitors in mind will perform better in the search engine rankings and be more sustainable. Your page rank may rise a little more slowly than if you spent all your free time trying to do SEO work on your site, but this organic building of page rank is a better thing and will be rewarded by the search engines – and by loyal readers.
Free SEO Networker Mastermind Training – The SEO Experts Raymond Fong and Ferny Ceballos Will Show You Exactly How You Can Rank For The Top 10 Spots On Google Search Results For ANY MLM Keyword. 60 Min. Recorded Webinar.
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