Posts Tagged ‘christy snape’
Being An Authority Figure For Network Marketing Products.
Posted by Christy Snape in MLM Thursday, 1 October 2009 22:52 No Comments
Knowing your products gives potential Network Marketing customer a sense of trust. A trust factors means that potential customers will reply of your recommendations and appreciate your knowledge. Therefore it is essential to the success of your Network Marketing business that you show your customers you know your stuff. However it is not necessary to know EVERYTHING about your product for people to think you do. Here are some simple things you can do to stay one step a head of your customers.
You need to get to know your audience. Are they children, adults, male, female, blue collared? The more information you can get on your Network Marketing audience the better. The best way to do this is ask people who have brought your product, you will soon find a trend. Then when you know your audience write for them not for everyone. Being specific makes them think wow she really knows her stuff and what I need. Think of when you read a horoscope- they know their audience and they relate the content in each star sign to this audience. This will give you authority as the content and information will be directly related to your audience.
Then you need to find your place in the spectrum. To do this you need to work out what your audience already know. The best way to do this is search the internet and see what information there is about your product on sites YOUR AUDIENCE would go to. More often than not you will find minimal amounts of information that has depth about it, which is good for you because you only need to be one step about this. Once you determine what you audience know make it your mission to know just a little bit more. This will give you authority and people will begin to trust you and your Network Marketing business.
Another thing you need to do is choose a subject and determine where you stand with it. What I mean here is that you can not sit on the fence when people ask questions like what better x, y or z. Therefore you need to be prepared and predetermine where you sit and why. I suggest sitting with the majority- more people will trust you this way. When you do this it is important not to put the other Network Marketing products down because you want to sell these too.
Also remember the minority. I am going to half contradict myself now and say dont forget about the minority. Find a way to also include the minority in your stance. The above example is a good way to do this. Therefore determine what type of people like the minority product and sell it this way. Product x doesnt suit everyone because but will suit stay at home mums is an example of how you can do this.
It is important to support your stance with evidence. When people see that you can give evidence in the way of other resources it shows that you have done your study and you are not just simply taking an emotional or sales stance. Look on other Network Marketing websites, read blogs, look in as many places as possible to find as many references as possible. They will make people see your authority. For every stance you want at least 3 references to get this appeal.
Lastly be honest. If you do not know something dont pretend you do as there will always be someone out there who will pick you up on it. You are best off simply telling your potential Network Marketing customer that you do not know the answer but you will try to find it for them. This will show people that you are human but are willing to find the information they need. Sometimes you may not have the time to look into it further, if this occurs try to point them in the right direction with a website or contact person that can help them further. Although you do not know everything you know where to go to find it out, which shows authority and knowledge.
You can be an authority figure of Network Marketing. Just follow these simple ideas and you will see business flow your way as more and more people begin to trust you. And soon enough you will, without even trying, be a total expert.
How To Show Customers You Know Your Lifepath Unlimited Products.
Posted by Christy Snape in MLM Wednesday, 30 September 2009 15:56 No Comments
A sense of trust can be developed with potential Lifepath Unlimited customers if you know your products. A trust factors means that potential customers will rely of your recommendations and appreciate your knowledge. Therefore is it essential to the success of your Lifepath Unlimited business that you show your customers you know your stuff. However it is not necessary to know EVERYTHING about your product for people to think you do. So you can stay a step ahead of your customers here are some simple tips to build authority.
Firstly you need to know your audience. Knowing who they are, what their interests, likes and dislikes are will help you have the knowledge they want. You can get this information from previous and continued customers, and I guarantee you will see some sort of trend (male, females, single parents ect). Then you need to write for this audience only. There is no point writing for a broad audience when the people with the same interests are looking up your Lifepath Unlimited produces. I like to use the horoscopes as an example. Horoscopes are written for a particular audience. For example if you were to read horoscopes in a mens magazine- do you think they talk about feminine subjects, and vise versa for womens magazines- no they dont because they are writing to an audience to show they have knowledge on what YOU want to know not what everyone wants to know. This is what you need to achieve.
The next thing you need to do is find your place in the spectrum. This means that you need to determine how much information there is out there about your product and how in depth it is. This will help you determine how much your potential Lifepath Unlimited customers know and what you should be telling them. So if you find that there is hardly any information out there you can presume that majority of your customers have little to no knowledge of the product. This means that you dont want to talk to these people as an expert because it can be overwhelming but talk to them so they can understand and at the same time know that you know stuff about your product. How I see it is you always need to be just one step in front of your audience, anymore than that and you will loose their interest.
Another thing you need to do is choose a subject and determine where you stand with it. What I mean here is that you can not sit on the fence when people ask questions like what better x, y or z. Therefore you need to be prepared and predetermine where you sit and why. I suggest sitting with the majority- more people will trust you this way. When you do this it is important not to put the other Lifepath Unlimited products down because you want to sell these too.
It is important to not forget about the minority. I am going to half contradict myself now and say dont forget about the minority. Find a way to also include the minority in your stance. The above example is a good way to do this. Therefore determine what type of people like the minority product and sell it this way. An example of how you can do this is; Product x doesnt suit everyone because but will suit stay at home mums because
Also back up what you are saying. Never say something simply from emotion, try to use solid evidence. To do this you need to do your research and find at least 3 articles that support each stance you have. This will show your audience that you have in fact investigated the subject and have come to this conclusion by an educational not emotional influence. People love evidence as it shows you know what you are talking about.
And most of all always be honest. The worst mistake you can make is faking it. Dont make up things you dont know in hope to get authority because it wont work and you will get crushed by someone who does know who they are talking about. There is no coming back from being a liar in the marketing business therefore be honest with your Lifepath Unlimited customers. Tell them you dont know but will find out or point them in the right direction to find the information themselves. It will create value and trust for your Lifepath Unlimited business.
You can be an authority figure of Lifepath Unlimited. Just follow these simple ideas and you will see business flow your way as more and more people begin to trust you. And soon enough you will, without even trying, be a total expert.
Using The Video Squeeze To Improve Your Lifepath Unlimited Business.
Posted by Christy Snape in MLM Monday, 28 September 2009 07:56 No Comments
Creating a quality squeeze page is essential to the success of your Lifepath Unlimited business. A squeeze is a webpage where your audience only has one option, to get more information they need to provide their details. These details are golden to the success of your Lifepath Unlimited business as they give you the opportunity to build an email list that can be used for years to come. Here are some things you should know to ensure you create the perfect squeeze.
There are many reasons to have a squeeze page for your Lifepath Unlimited business. The most important one being they dramatically increases your chances of getting email addresses of people who are interested in your product. Some people in Lifepath Unlimited have got an outstanding 80% success right of getting that email address.
Many businesses are concerned that squeeze pages do not provide enough information. In some ways this is correct, but they are a type of persuasive text, they provide just enough information for potential Lifepath Unlimited customers to give their details to find out more. Another belief is that people wont trust you enough to give their details. Again this is correct for some people, but there are so many more people who will if you build their trust first.
Squeeze pages can provide you with the email addresses of potential Lifepath Unlimited customers. This means that you will have endless opportunities to sell your products to potential customers, directly to their inbox. Personally I believe this is the best way to sell. Unlike websites and other forms of media that are a once off selling opportunity, you can sell to people you know are interested over and over.
I recommend placing video on your squeeze page. By now I am sure you can appreciate the need the video, search engines and people love video. People thrive on visual, and giving them what they want creates value for you. After all a squeeze page that screams value is what will get you those email addresses from potential Lifepath Unlimited customers. On your video dont just sell your product, show people how to fill out your form, even it is simple- people value help.
Some suggestions I recommend for implementing video into your squeeze are; Ensure that it is on auto play, so as soon as the squeeze page is opened by a potential Lifepath Unlimited customer your video will play. This takes away the possibility of people simply not clicking a button and therefore not watching your video.
Also make sure your audio is top standard. Ensure that your voice is clear and there are no background noises that effect getting your message out loud and clear. You will be amazed by the people who will not give their details because your video has poor audio. However we shouldnt be that surprised seeing poor audio means poor quality and poor value defiantly does not create value for your Lifepath Unlimited business.
Creating a quality squeeze is essential to your Lifepath Unlimited business. If you are not already using a squeeze set one up now! Your Lifepath Unlimited business will benefit from it dramatically. And if you are already using one, ensure that it is up to standard and screams value, because value is what will get you those emails addresses.
Video Blogging The Key To Success With Your Lifepath Unlimited Business
Posted by Christy Snape in MLM Sunday, 23 August 2009 07:51 No Comments
Selling your products can be very simple. Many businesses fall into the routine of asking customers simply to buy there product prior to establishing any type of relationship with them. This approach will not bring sales, in fact, it will scare your customers off.
Quality Lifepath Unlimited Marketing Multimedia- Five Simple Steps
Posted by Christy Snape in MLM Friday, 14 August 2009 14:12 No Comments
For your Lifepath Unlimited business to be a success quality marketing multimedia is essential. For this reason it is important for you to produce multimedia that represents value and quality. For most people producing quality multimedia is easier said then done, that was before reading this article. Producing marketing videos that are high in value sets your Lifepath Unlimited business up for potential success, below are five steps to achieving this.
Ensuring all of your videos have conversational tone is the first step to quality multimedia. Using a conversational tone makes your Lifepath Unlimited marketing videos easy to follow and listen to. Therefore exhibiting conversational tone in all of your marketing videos is essential.
A good way to sustain a conversational tone is by using the question and answer method. This is a simple method which first involves you writing down questions that relate to the Lifepath Unlimited product you are wanting to sell. Once you have this list simply answer the questions aloud. Record yourself doing this and answer the questions off the top of your head. By doing this you are producing the conversational tone. Once you have recorded all the answers, go back through them and write your script from the recordings. This is a simple method that can get you the value you are looking for.
The five W one H method is the second thing to remember. This method relates to who, what, when, why, where and how. Simply write a list of questions that relate to these words and find the ones that best tell the story of your product. Once you have determined this do as you did in step one, use a conversational tone to produce a quality video. You will be producing a quality and valued video and in turn ensuring that all aspects of your product are covered by following this method.
Demonstrations are another important part of producing quality marketing videos. Demonstrations involve showing your audience just how good your Lifepath Unlimited product is. This method is widely used on information commercials. I suggest watching some of these to see exactly how they use demonstrating to sell their product and try it out for yourself. By showing off your product you are creating value as it demonstrates what your product does, how well it does it and why potential Lifepath Unlimited customers should but it.
Implementing tutorials into your Lifepath Unlimited multimedia is the fourth step. Tutorials give you the opportunity to show your potential cliental how easy your product can fit into their life. An ideal way of doing just this is to show your audience how to do something useful with your product. For example if you were trying to sell a knife you may produce a how to video on cleaning knifes. This is an alternate angle to marketing and for this reason creates you great value.
The method +2/-2 review is the final step. This step creates the illusion to your Lifepath Unlimited audience that you are writing a review detailing the pros and cons of your product however there is a twist. To use this method you need to think of; one positive aspect of your product, one positive benefit the user will get from your product, one negative aspect of the product and one negative outcome that may occur it your audience do not buy your product. As you can see the twist is the last point. Although you are sharing two pros and two cons, the last con is actually a pro for your Lifepath Unlimited product and therefore you are ultimately giving your audience three reasons to buy your product.
Multimedia marketing is essential to any marketing business and these steps can give you the edge over your Lifepath Unlimited competition. Follow this simple steps and see exactly what they can do for your business, you may be amazed!