Brad Callen has been developing internet marketing products for the better part of the decade which have made him many millions of dollars. Brad Callen is a name well known in internet marketing circles, and his products have acquired many satisfied followers. He started a company called Bryxen Software which have developed profitable membership websites, affiliate software, and ebooks that have made himself and his affiliates very wealthy. Lets examine some of his more well known products.

Keyword Elite is probably Brad Callen’s signature product. It is one of the best selling keyword tools in the market today as it allows people to uncover money making keywords that they can dominate. Keyword Elite is able to generate a big list of keywords in a couple minutes, that marketers can use for both PPC and SEO. The next version of Keyword Elite which is set to come out promises to become the next generation keyword research tool.

SEO Elite is the other software that put Brad Callen on the map. SEO Elite has helped many customers improve their rankings in the search results, whether it be Google, Yahoo and Bing. It was also the first software to monitor your competitors and figure out exactly how to blow by them in the search results.

Not all of Brad Callen’s products cost an arm and a leg either. This includes two of his products, Article Submitter and Directory Submitter. Both these products help you create backlinks by automating normally mundane tasks. By creating freely accessible software products like these, Brad Callen is able to get his name out to more affiliate marketers.

Brad Callen’s PPC Web Spy is a great example of how to make a product go viral and to build an email list. By making the software free, and offering an incentive for people to share it with others, it enabled PPC Web Spy get installed on thousands of computers in the blink of an eye. I bet every internet marketer has probably installed it at some point in time.

Any successful internet marketer should watch how Brad Callen runs his business. Become one of his affiliates, and get on one of his mailing lists. This will allow you to see exactly how he goes about and markets his various product launches. Take his current Keyword Elite 2.0 launch for example. Here, he gives a free report that gives away 3 money making strategies that anyone can use in their own business. It shows how to make money with it doing things by hand, and then how Keyword Elite 2.0 can automate these same tasks in a much faster and more efficient way. It’s an awesome value and allows his affiliates to promote his new product very easily. So is Brad Callen an internet marketing genius? Yes definitely.