Posts Tagged ‘search engine optimization tips’

4 Things ALL Articles Must Have – Don’t Forget!

November 16th, 2009

Articles play a very important role in the success of websites and Internet companies. It has the power to drive in great traffic into one’s site and even dictate the progress of the business. These cluster of words has become the ultimate key to earning profits. As a website operator, it would be a sin not to include articles into the site, as this would be the main attraction, in cooperation with search engines.

Articles have been known to be the driving force in driving traffic to a website. Articles are a factor in giving site high rankings in search result pages. The higher a site ranks the bigger slice of the traffic flow pie he gets. With a huge number in traffic flow, there are more profits and more potential for other income generating schemes as well.

Success is not just putting some articles into your site, there are certain rules you must follow. You have to meet these requirements to be able to enjoy its maximum benefits. If you have a well written article, you’ll definitely catch the interest of your readers. They will be reading more of your works, and may even tell their friends about your articles and your business.

To ensure the success of your site, here are some tips to guide you with article writing. These are four simple rules you must obey to attract readers as well as profits:

Keywords and Keyword Phrases.

An article must always be centered on the keywords and keyword phrases. As each website visitor goes to a site, there are those who are just merely browsing but actually looking for a specific something. When this happens, a searcher usually goes to a search engine and types in the keywords they are looking for (e.g. Toyota Camry, Meningitis, Tax Lawyer and Etcetera). It could be anything they want.

The first next thing you should do after researching for what you are writing about, is to search for the keywords and phrases that are related to your site. Say, the products and services that you are offering concerns auto parts. Hence, you will be writing about car parts and cars too. You may simple hit the search engine to find out tools that may help you out in determining the proper keywords to use. The online tools are easy to use, and you will be given a list of keywords you may use.

Keyword Density

Once you have your phrases and keywords at hand, make use of their capabilities. Your article should have the proper keyword density, so the search engine would include your site in its first few pages of result. Ideally, articles should have ten to fifteen percent of keyword density. This amount would make your article a good candidate for a high rank.

Keyword density is characterized by the number of times a keyword or phrase have been written or utilized in your article. The percentage depends on how long your article is, or how many words you’ve made use. The density should be too high or too low. Overusing your keywords and phrases makes it too high of a dense. The readers would probably find your article redundant and monotonous. Most of all, the search engine would be turned off. With too low density, the search engines tend to ignore this kind of article.

Good Article Content

Like what is stated above, you cannot just riddle an article with keywords. They must also be regarded as good reading materials. Articles must be able to entertain people as well as provide good information and help for their needs. Articles should be written well with correct spelling and good grammar. If you want people to trust you, make your work good and well thought out.

Feel free to add some graphs, figures and trivia into your article. People like this kind of perks. You need not worry as these efforts would definitely pay-off. This is the arena where you can boast about your expertise without looking like you are boasting at all. If people trust your writing, they tend to trust you and your products too.

Linking Articles

Lastly, always include a link or hyper link that would direct your readers to your site. This you should do if you will be sending your articles to article directories. Do put a resource box too where you can write a brief introduction about your site. If people liked what you have written, they would probably visit your site to.

Listen to Guru List Siphon and get the right tweak for your online articles. Get to know Greg Simon, the author of this article, by visiting his product reviews site at FastVideoReviews.com.

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SEO For Newbies – The Untitled page

July 21st, 2009

The Untitled Page
By Trevor Weir

The topic of seo ( Search engine Optimization ) is complex enough that there are specific job classifications for this in the unemployment office and specific companies that hire entire platoons of geek specialists whom, if asked, will claim to do nothing else.

UnTitled Passengers OnBoard

UnTitled Passengers OnBoard

So, in 5 minutes, I cant teach you the entire nature of this business, but let me give you a very important first tip.

( And if you are already a geek seologist skip to the bottom and get some tips that perhaps even you didn’t know )

Do not submit your site to any services for search engine submission before ensuring that each and every page has a short 2-4 word title that includes the main keyword you wish that page to be found for.

Sounds logical or a bit laughable right? The truth is that the title tag is frequently forgotten by webmasters and the title ends up with a title like this “untitled”

Nothing tells google that you care less about your content than a page with no title. In the past, these pages were largely ignored or the search engines simply took a sentance or two from the top of your page and used that as the description to help you out. These pages won’t rank in the search engine results and unless your avid intention is to really hide your page, don’t do this.

How many people make this mistake?

This google search says that there are 12.3 million pages online with untitled in their title. The first 1000 pages are truly people talking about untitled, I suspect many of the remaining 12 million pages are truly people who have forgotten to put a title tag on their page.

Title tags can also be used in anchor text or links. When a mouse hover over a link gives you text that you can read, it means that usually the author was diligent and used a title tag inside their anchor tag.

The Google search that returns 12.3 million results
http://www.google.ca/search?q=inurl:%22untitled%22&hl=en&safe=off&num=100&start=900&sa=N&filter=0

Please, don’t forget your title tag.
How can you ensure that you don’t forget your title tag ?
Use a free Drupal or Wordpress blog. Google, Bing and Yahoo love blogs.

If using Wordpress as your free blog software, use a free plugin like All-in-One-SEO to help you easily customize titles and descriptions on all your blog posts.

Have I said, Don’t forget your title tags? Well, let me be redundant and say, “If you use a blog, don’t forget your tags“. Yes, your title “tags” is html code in the header or plain text if your are using the All-in-One plugin or something similar. Your document tags are classification words.

Some of the tags that I am using for this document are
untitled,tags,google search,title tags,classify,seo,earn from home

These tags enable Technorati and hundreds of other search engines to more easily classify your document, article or post for better search and more potential traffic to your site.

7 Tips that most seo specialists should  know but don’t.

  1. Don’t entirely trust Google Analytics ( Yes I know alexa and others trust them), but you have far more accurate information in your apache or IIS web logs. Use those as your last word even while discussing numbers with your client.
  2. When choosing keywords, don’t rely entirely on the google keyword tool, look inside amazon to see what other related items people are buying and look inside alexa at the specific keywords that are hustling traffic for the direct competition – both these additional sources may surprise you.
  3. Speed counts. Google’s lab is now checking the speed of your website. So, if you are wondering why you can’t get from position 8 to position 2 in the serps maybe its because your site is slower than 80% of the other sites online. If its that slow, the user satisfaction isn’t as high as it might be from other sites that are just as qualified in all other aspects. What do you think google will do?
  4. Don’t overload the proportion of your backlinks with that one money keyword in the anchor text. So if your money keyword phrase is “payday loan” and you know you have 100 backlinks with 80% of them having that keyword in the anchor text, then its obvious to google that this very interesting ratio is contrived. You or someone else has already over optimized the backlink structure. The only way you can get away with this is if your domain name actually contains the keywords “payday loan”. That would be the only exception for the particular example. Google knows what the average backlink/anchor text ratio might range between. Start getting outside of that range and perhaps you don’t rank as highly as you thought you should have.
  5. Try to hit your secondary keywords first. Not only are they more likely to have higher commercial intent but they will be easier to rank for and will show everyone, earlier in the game that you know what you are doing. I have personally had 3 seo contracts terminated at the 3 month mark for a keyword that had competition of over 100 million. In most cases, the impossible keyword started ranking in the top 10 in month 4.
  6. Attack Google, one datacenter at a time and resist attempting global domination in its broadest sense. Google is setting itself up to thwart global domination efforts for all but the major international brands like GM, Ford etc.
  7. If you are having no luck with Google, try Yahoo. Yahoo and Bing both absolutely love links in context but until tests show me different, neither seems to know the significance of a powerful 3 or 4 way back link yet.

Looking for the best in seo services ?


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