new clients can be tricky to get and tricky to hold on to until they become established. A lot of people will try a service once and be very happy with it but will not follow up with another booking. Sales Tactics For Small Window Cleaning Companies can be very effective.
A window cleaning firm could go and talk directly to new clients to generate interest. This could be either businesses or private homes. If you van get talking to someone who seems interested then why not offer a quote as it is possible they may find it less than they thought. Try to get satisfied customers to write you a quick reference, and take photos of buildings, with the owners permission that you already clean. Make up an attractive and professional looking file with all these details along with copies of your current insurance.
Make sure that you have some professional looking business cards to give out, and if you have given them a quote ask if you can contact them at a later date to see if they are interested in your service. You should appear neat, clean and courteous when dealing with prospective clients and should address them respectfully.
You could take a quick peek at their windows before you go in, and then you can talk about how your service will improve their business or home. If you offer additional seasonal services such as gutter cleaning then be sure to stress how important this is for the upkeep of a building. Point out that you are fully insured and properly trained to carry out such awkward tasks.
You could also advertise in the local papers or arrange to have flyers put into local papers. This approach can work quite well. Word it as if you are a very popular and well established local firm that has a few openings for extra clients.
Once they contact you and you have given them a quote then why not offer them a discount for their third or fourth window clean. Offering it a bit later down the line may be enough to get them into the habit of using you. They will be happy as it is like being rewarded for being a loyal client.
Should you have any long established clients then why not run a campaign offering them a free window clean if they introduce somebody new to you. Make sure it says in the small print that the new client has to use you for a certain number of times. It is all about creating a habit, as a lot of people may be satisfied with your services but get out of the habit of using you. Sales tactics for small window cleaning companies can work.
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