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Posts Tagged ‘how to find a niche market’
How To Steal Your Competitors Niche Marketing Stratagy
Written by mark john
Thursday, 22 January 2009 06:28
No Comments
by Mark Bishop

I’d like to share with you a simple little formula for turning your niche marketing efforts it to guaranteed profits. The method I frequently use is simply a legal form of cloning successful websites. Anyone can use to this idea to generate an almost instant profit over and over again.

My reason for skimming over this particular method here is basically to give those new or novice niche marketers a head start, as it offers a quick return on investment and time. Although I’m going to be talking about cloning successful niche marketing websites I’m not suggesting that you steal other peoples work.

The word cloning as far as Internet marketing goes is normally associated with mirroring a site down to the last detail which is outright plagiarism, and should not be attempted. The method of cloning I’ll be showing you is based on finding a successful competitor and then using their methods, copy style, marketing strategy and overall look . Basically I’m going skim over this method to quickly show you how to find a profitable niche market and then utalise the best bits of your successful competitors marketing strategy and apply it to your own business.

Please remember this is legal, Here’s how you can implement this method, to begin with your going to need to find a niche market, an area of a larger market which is being under-served by most of the bigger websites, you might already have an idea or an interest which you can exploit, but if not don’t worry, everything here is very easy to accomplish.

Step A.

Consider your interest and expertise or a niche area in which you have some interest, while this is not the definitive place to start your search, it is well known that novices or newbie niche marketers can do well relatively quickly when tackling a subject they already know about.

Step B.

You might have an idea of the markets your going to be researching. If not your going to need to do some research, I suggest you open another window and put ‘Google keywords tool’ in the browser (don’t worry, it’s free). Enter your niche keyword or phrase into the software and hit enter. The Google keywords tool will return a list of relative keywords to your original inquiry. Scan the new list and look for something that you think might turn out to be profitable.

Step 3.

Assuming you found something of interest within this new list, put it in your Google browser (another window) and do a search, you should be looking for an area of a market that returns around 150,000 or less sites, (just my opinion), ideally you should also look to have at least five sponsored PPC listings, there’s a reason for this which I’ll explain soon.

Step 4.

Having established that your potential niche market is profitable you now need to exploit your competition, to carry out this task you will need to download the free version of software called ‘Traffic travis’, I’m sure there are lots of software applications which do the same but traffic travis is the software I use. Enter your keywords and phrases into the software (follow the video tutorial).

Following this procedure will show you how many people are bidding on those keywords in the PPC market. This procedure is just to determine if people are willing to consistently pay money to have their ad appear for those keywords, this is a great tool for spying on your competitors as it not only shows you which keywords are obviously profitable, plus the complete list of keywords your they are using to market their website!.

Step 5.

When your happy with your potential niche market, and have established that it may be profitable, you will have to find a product which you can brand, that matches your competition’s product closely, you might even want to put your own product together, if so you can pretty much build an ebook from scratch by visiting forum and researching their questions and answers, this can take some time so for this example and for speed I’m going to suggest finding a suitable PLR book which you can alter to your specific needs. You need to find a PLR product which allows you to edit, re-brand, or alter in any way you wish. The PLR license you require should look something like this:

100% FULL Unrestricted PLR Rights License, You may do with this product as You please

[Yes] Has Sales Page

[Yes] Can be given away.

[Yes] Can be packaged.

[Yes] Can be offered as a bonus.

[Yes] Can Be Edited Completely and Your Name Put on it.

[Yes] Can be used as web content

[Yes] Can be broken down into articles

[Yes] Can be added to paid membership sites

[Yes] Can be offered through auction sites.

[Yes] Can sell Resale Rights

[Yes] Can sell Master Resale Rights

[Yes] Can sell Private Label Rights

You can find PLR ebooks and packages on almost any subject you like, try searching via the Internet PLR products on your chosen niche market. The age of the product is not really to important as you will probably ad to it, don’t worry about finding a product with sales material as more often than not its complete rubbish anyway. You could also try a search on eBay, I’ve personally found quite a few PLR products there. When you have your PLR product / ebook I suggest you take it apart and start adding to it, what your trying to achieve her is a unique looking product, while the contents of the book may be good, they may also be a little dated or stale, take a look at the bullet lists within your competitors sales copy and then go to a few relative forums to research these bullets, now you can ad this extra info into your book. When you’ve completed your ebook you will need to turn the file into a PDF to allow everyone to download and read, you can get a free software to carry out this step here: ***Link removed in order to comply with article publishing guidelines***. You will need a new e-cover, some graphics and a header to use on your new niche web-site, Here’s a great free software you can download which works very well:

***Link removed in order to comply with article publishing guidelines***

Free header software here:

***Link removed in order to comply with article publishing guidelines***

Once you’ve stitched together your new ebook and put your name as the author, re-designed the cover header and graphics you need a good sales page. How do you get your sales page for your new niche market product?..easy, visit a your competition, read the copy and see which one draws you in, take note of what makes that page work, now copy & paste into a notepad.

Make the sales copy relevant to your own product but don’t copy it word for word, as this is plagiarism and illegal. However you alter the text be careful not to disrupt the flow of the copy, keep things as close as possible to the original copy, without actually stealing or plagiarizing it.

Marketing your new niche product (web-site) will be your next task, the best place to start will again be through researching your successful competitors methods as their methods are obviously making them money

I hope this article will be helpful for you. Good luck with your first successful niche marketing venture.

About the Author:
Free niche marketing help at www.niche-factor.com Take a look at this brand new sales copy writing course The Web Copy Crash Course discounted with this link
 
Read This If You Want To Find Your Own Profitable Niche Market
Written by Mark Bishop
Friday, 09 January 2009 02:13
No Comments
by Mark Bishop

Unless you’ve been living in a cave for the last couple of years you must be aware of just how powerful and profitable finding your own niche market or gap in the market can be, that elusive segment of a larger market which the smaller marketer can dominate and profit from, So how do you go about finding your own profitable niche market to start building your business around?.

We know that an ideal niche market is one where there is an interest from a small but sizable group of individuals ‘niche market’, this should ideally be a market niche left largely un-served by the masses.

As I said finding a profitable niche market for yourself doesn’t have to be difficult and if you follow the following simple steps you won’t need to spend any money on fancy software. There are many ways of locating your own niche market but fortunately they can be learnt quickly,for this article I’m going to be concentrating on just one, which I think is probably the quickest.

The knack to locating your own successful niche market simpler than you might think, one of the methods I use is to look at the fringes of a larger market for unfulfilled areas. For example, what about a mini site offering a guide aimed solely minimalist decorating, (just an idea)

Step 1.

Probably the best place for any new Internet marketer to start is with something they already know about, although you don’t have to start here, you will probably find things much easier and quicker if you work in a field in which you have some experience. Consider your interest and expertise or perhaps your hobbies, and try building your research for your first project around them.

Step 2.

So by using an interest or hobby you should now have at least 1 market written down, we’ll call this your main market. For the next part of this step we need to open up the ‘Google keywords tool’, don’t worry its free, just Google it. Now enter your main market into the Google keywords tool , check the ‘use synonyms’ box and click ‘get keywords ideas’, this will give you a list of relevant keywords to your original market (keyword), scan the list of keyword ideas and chose something you think might be an area of interest, for example, if your main market was plumbing, you might pick ‘Installing a bathroom’.

Now obviously ‘Plumbing’ would have thrown up millions of sites, 61,900,000 to be exact, not really what you would call a niche market, however ‘Installing a bathroom’ returns sites totalling 269,000 do you see how this works, within just a few minutes you can have the start of you first possible niche market, or you could take the procedure even further until you find something that works or until you find a market small enough to serve and obviously big enough for you to profit from.

Step 3

When you have your chosen area you’ll need to do some research on the competition. Don’t worry to much about competition at this stage as you will find later on that some competition can actually be a good thing, so don’t be misguided into believing what many so called gurus preach, believe me trying to market to a completely competition free market can be a waste of time,

Remember if the market is so small and with no competition the chances are area will not be viable or indeed profitable, that’s not to say that it won’t become so in the future, but for now let’s stick to the quickest way to profit through niche marketing.

A great free tool you can use to research your keywords is ‘WordTracker’s Free Keyword tool’. Wordtracker pulls data from a number of smaller search engines, but their figures tend to be reasonably accurate. Just enter your keyword into the software, and it will return a list of relevant keywords which you can use for the next piece of research. When researching keywords you should generally be looking for keywords with a count of over 30.

You should now have a list of keywords which are related to your chosen niche market, you’ll now need to carry out a little research using your competition to establish just how profitable your new keywords are, how profitable this niche is, or could be. For the next bit of research I use another free software called ‘Traffic Travis’ the company that market this software offer a paid and a free version, but the free version will do everything you need at this stage. Enter your keyword list into the Traffic Travis software (they supply user video’s and tutorials), to establish how many people are bidding on keywords from your list, in the PPC market. We’re only using the PPC market as a point of research as it gives the best indication of what works and what people are willing to pay money constantly for. The premise is that if they are willing to consistently pay for their ad to appear, then the keywords themselves must be profitable!.

Well that’s basically it, looking for your own niche market can be as complicated or as easy as you want it to be, so why make things difficult. I recommend you check traffic-travis over the following week to see if the same websites are consistently bidding for the same keywords. And if they are you’ll know this is a profitable niche market to get into.

I hope you found this article of some value.

About the Author:
Free niche marketing help at niche-factor.com Take a look at this brand new sales copy writing course The Web Copy Crash Course discounted with this link