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Posts Tagged ‘new patients’
Facebook Marketing for Chiropractors Made Simple

Being the fact it’s only just a few years old, Facebook has recently exploded in growth and substantially risen in the popularity ranks. Like other social networks and platforms, in no other place can you connect with so many highly-targeted people in so little time with your chiropractic marketing.

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Chiropractic Marketing’s Biggest Secret in 2009

Theres a great secret about chiropractic marketing that you probably havent heard yet. DCs have been holding this secret close and for the past 2 years, those that have practiced this secret have had amazing success. How would you like to successfully brand yourself in your community, get exposure to thousands of potential patients, built credibility and trust, and earn other forms of income, all at the click of a button? Those who know the secret know how to do all this, and those who dont are really feeling these economic hard times in a profound way. The best part is that the secret is free.

Well, what is the secret chiropractic marketing phenomenon that can transform your financial profile and rake in tons of new patients a month for free? Its chiropractic video marketing and its taking chiropractors to all new heights they never imagined possible. 2009 is the year where chiropractic video marketing is going to explode, and you dont have to be a palm reader to see it coming a mile away. Those who succumb to the power of chiropractic video marketing will see amazing financial rewards in 2009. With your videos working for you 24/7, youre going to leverage like you never imagined possible.

It has never been easier to reach-out into the community and give a virtual hello and introduction to your services. When people see your videos blanketing the search engines, they feel like they already know you even before coming into your office. This blows print advertising out of the water. Let me give you a quick example of how powerful video chiropractic marketing can be for your practice. Imagine if you had just one video that you submitted to 30 different video sites that garnered just five views per day at each website. That would be 150 views per day (multiply by seven) for a total of 1,050 per week!

Now, imagine that youre doing pay per click, and this same popularity would cost you over a thousand dollars a week! But instead of one video, now you have 10. Do you see the potential power? Do you also see the potential downfall of using pay per click? Chiropractic marketing in 2009 is about to be transformed by video marketing. If you dont get on this massive tidal wave, youre going down with the undertow.

Video marketing is the simplest and most profound way to brand your chiropractic practice. When a potential patient sees you and your environment, they instantly give you credibility and trust, and this creates great financial success in the long run. At the heart of it, people are buying you”not your practice and not your services. When you are open and natural in your videos, people are going to want to buy your product— YOU.

I started to make videos before I even had a camera, using my video technology right off of my computer. These days so many items are equipped with video, such as digital cameras. No matter what you have, just get started on making videos. This is the secret to monumental success in 2009, and pretty soon the secret is going to be out everywhere! Start with one or two videos a week, and work your way up from there.

Not big on rejection, are you? Well, with video marketing you never have to worry about that again. New patients and others that are interested will chase you, period! I would recommend telling your chiropractic story and how you came to be where you are within the video. This is a very powerful marketing tool for chiropractors and will add sincerity to the mix. Other than your story, the videos that you create should be all about your viewers and potential new patients.

Since discovering video marketing and implementing it in my chiropractic practice and other business ventures, my life has never been the same. I encourage you to begin your first video production today to get your feet wet. Just like anything, practice makes perfect. I assure you, this is going to be one heck of an explosive year for video!

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2009 Chiropractic Marketing Strategies

There’s been a well-kept secret in the field of chiropractor marketing that mega-successful DC’s have been using to explode their practices for the past two years. This secret can get you massive exposure at an incredibly rapid rate, build trust and credibility with your local community, and literally turn your finances around overnight. Those that have been “in the know” have been laughing all the way to the bank, while other chiropractors continue to suffer miserably in this economic meltdown we’re facing. This fresh chiropractic marketing method is also free, believe it or not!

So what is the secret to marketing and financial success for chiropractors? The answer is the explosive world of chiropractic video marketing. When you use chiropractic video marketing and harness the power of online social media sites like YouTube and Facebook, you are going to take your chiropractic success to unheard-of heights. 2009 is the year when its going to erupt, and you want to be right there on the front lines. Imagine financial rewards and branding powers that work around the clock, 24/7.

Say hello to members of your community virtually, and share your practice and expertise with them. When people view videos on the internet, they somehow feel more inclined to trust you and use your services, because they sense they know you in some way. The more videos you have to share, the better. Say goodbye to print advertising. Say you have a video that you send to 30 different video sites online, and each received about 5 views a day on each site. Were talking 150 views a day for a grand total of 1,050 a week. Now, thats exposure!

If you were to do a pay-per-click campaign and pay just one dollar per click, you would spend over a grand every week to get that kind of exposure! Imagine if, instead of one video, you had ten videos. Are you beginning to see the power, yet? When I say this is the biggest secret of chiropractor marketing in 2009, it’s because it’s true. You must change with the times or you risk failure in business. Older forms of chiropractic marketing and advertising are only hurting your pocketbook and slapping you in the face with mediocre returns. That’s no way to live, really.

Video marketing is perhaps the easiest and cheapest way to get monumental amounts of exposure and respect on the internet. The amount of credibility and trust that you gain will put you in a prime position for success in all the months to come. Think about your videos as selling YOU– the product. More than your expertise or your practice, people want to believe in you, and buy into that product.

When I first began to make videos, I didnt even have a camera yet. I simply used my screen-capture software off my computer. These days, even little digital cameras have video capability, so youre going to be able to find something you can use to get started. The time is now to get started with this chiropractic marketing secret; and it wont be a secret for long. Did you know that over half the content online is video material? Start out by setting a goal to make one or two videos each week about your chiropractic practice. As for me, Im up to three a week, and seeing phenomenal returns.

Nobody likes rejection, and the beauty of video marketing is that you dont really have to face that. New patients come to you. You dont chase them! Start by telling your chiropractic story on your video, and tell it genuinely. Go ahead and be sincere, and show the camera who you really are, and what is meaningful to you as a chiropractor. Once you tell your story, make your videos about the patient, and the patients needs and concerns.

Since discovering video marketing and implementing it in my chiropractic practice and other business ventures, my life has never been the same. I encourage you to begin your first video production today to get your feet wet. Just like anything, practice makes perfect. I assure you, this is going to be one heck of an explosive year for video!

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