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Posts Tagged ‘PPC’
Deep Thoughts by Raymond Fong

When Raymond Fong was 5-years-old his mother left him in Taiwan and headed for the United States where she began the immigration process. Fong spent four long years without his mother before she successfully moved him to the “Land of Opportunity” at the age of 9. In America, Raymond was afforded the freedom to act on his ideas and professional goals. From rocket scientist to marketing guru, Raymond has accomplished many things at a young age. Here is how it all happened.

Not surprisingly, Raymond was fond of school. As a high school student, he earned straight A’s, graduating with an International Baccalaureate Diploma and a 4.0 GPA. Realizing the importance of education, Raymond enrolled at Harvey Mudd College in 1999 where he studied engineering. Still a teenager, Raymond dedicated endless hours of his time to working in physics labs and spending time on his MicroProcessor Project. He also took an opportunity to study in Australia for a semester.

All of Raymond’s hard work paid off and in 2003 he left Harvey Mudd College with a degree in engineering and quickly found a position with an aerospace company. Raymond was pleased with his progress. His new job afforded him many luxurious including a generous annual salary of approximately $100,000. Life was good, or was it? Raymond began to contemplate his next career move when a group of co-workers were laid off not long after he was hired. Raymond began to realize that he wanted something more and this is when things really started to shift for him.

Thinking his answer to security could be found with added education, Raymond returned to the classroom, this time seeking a master’s degree in computer engineering from the University of Southern California. He would later graduate with his graduate degree in 2005. But in the meantime, Raymond experienced another important revelation – his passion for engineering was strong, but his interest in traditional employment was not. This is when Raymond knew that he was in for a big change.

After considering his options, Raymond decided he was better off as an entrepreneur. Specifically, he was interested in multi-level marketing. He introduced it to Fernando Ceballos, who is now his current business partner. Raymond realized success in his MLM business, but he wasn’t completely satisfied with the venture. He and Fernando began working on an online approach to network marketing. Raymond built several key relationships with top marketing gurus such as Mike Dillard, Jimmy Davis, Russel Wright, and Tim Erway.

Raymond’s efforts did not go unnoticed, thanks to his partnerships, he was able to develop a training method that helped his down-lines improve their output. Raymond could have stopped here, but stopping is not in his nature. The marketing professional continued to learn and grow and utilized his new skills to help others. Currently, Raymond offers several services that compliment his skills in social networking, copywriting, social content, search engine domination, article marketing, and search engine optimization. He is the owner of Affinity Integration, an online marketing firm that specializes in Internet marketing optimization.

Of course, Raymond always has his hand in many projects. He is also involved in various online marketing projects. He helped develop the InterNet Worth Marketing business model that assists MLMers in gaining larger paychecks. He is also the co-founder of Attraction Marketing Formula, a company founded by he and Fernando that teaches important skills needed to generate traffic to a Web site. Raymond also worked closely with his mentor, Mike Dillard, to develop Mike’s BetterNetworker.com, a top online community dedicated to home business owners.

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The best way to write the best articles using keywords

Dear Friend,

Keywords are used all the time to help website owners get a much higher ranking. This can be a very effective way for people to get more traffic to their website. However, the overuse of keywords has lead to a lot of abuse and has created problems for many people who use keywords too often.

To aid in reducing this abuse, search engine webmasters have created algorithms to aid them in determining what sites are offering valuable content and which ones are not. Currently, keywords that have 12% of keywords used in it are being looked into.

There is a tracking method that aids in finding the web owners who are misusing keywords. If you have an article that is overly saturated with keywords, then it can be tracked. For instance if you have an article of 500 words and you have 20 keywords in it then you will be caught for keyword abuse.

This has lead to a lot of SEO writing jobs for many people. If you are a writer, this has opened up many doors for you. The best way to write good SEO articles is to certain they have high quality content that is informative and offers a lot of good information to the reader. When you are certain to write about what the reader is interested in reading, you are much more likely to keep their attention and they will click on your link to your site.

When writing you should not focus a much on the keywords but the information the article gives. If you are writing an article about a produce you are selling for instance, tell your readers what the product does and why they need to have it. The key thing is to give the reader informative information and place keywords strategically. This is the way to get the most use from the SEO technique

When writing your article, do make the keywords seem forced. Rather, focus on quality content for the article. If you do not have information the reader wants, they will simply not read it. Another very important thing to remember is make certain you have excellent grammar throughout your article. If you do not, this makes you look like you arent smart enough to know what you are talking about and your readers will find it as a big turn off.

Many people use the services of a freelance writer to do the writing for them. Often times people may not have the time or the desire to write themselves and you can reasonably get a freelancer to write for you. Another reason to consider doing this is the writer will be certain the article is informative and has good grammar. They are doing this as a job and this can make a world of difference when it comes to writing articles.

To your success

Jason

P.S. However, to gain experience, consider writing your own first article prior to hiring help.

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Should You Use Pay Per Click Marketing?

For some time now, pay per click advertising has proved it is one of the most effective methods of traffic generation. This is the system of choice owing to how successful it is compared to may other types currently available. If you haven’t tried this before but have considered using pay per click then you may have some questions which will need to be addressed.

Essentially, when you decide that you want to try this kind of advertising, you will create a small ad referring to your site that will be put up on a larger site that many people frequently look at.

The sites that provide you with hosting when it comes to this sort of advertisement are usually big with a large amount of traffic and will have some relationship to the product or services that you are trying to put across. However this is not the only advantage because you only pay for the advertising when it is used, which means if someone doesn’t visit your site through the link you do not pay.

Rather than paying for a month’s worth of advertisements that might bring you no clients, here, you will only pay when people notice the advertisement and then go on to your site. In the early days it was often said that a competitor would try to deplete their competitors advertising budget by clicking on their link until they used it up but this rarely happens these days. The advantage of this pay per click system is just how directed the advertising is and of course, more effective use of a marketing budget. You basically have a captive audience of people looking for something you are marketing, on a related site they are visiting.

One of the largest pay per click advertising opportunities out there is Google’s Adwords. All that happens is people will only see your advert if they enter a search phrase or just a single word that you have designated Google to use. Next to the natural search results, you’ll find that your ad shows up along the top or on the sidebar.

These instant results cannot be beaten in any other advertising medium and it is that attracts pay per click customers. It doesn’t take very long for you to discover whether you will need to adjust the advert. Almost all top companies will use pay per click as part of their marketing structure because it is perceived as being the most effective.

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