It was likely in the distant past that you last opened the yellow pages to retrieve information regarding a business, service or product. Print marketing used to be the norm, but with the infinite reach of the span of the internet, print marketing is rapidly becoming obsolete. Instead, the practice of social media marketing is quickly becoming the standard form of marketing for the 21st century.
The practice of promoting a brand, business, product, service, or organization over social media platforms is referred to as social media marketing. There are numerous different platforms available for social media marketing, all of which vary in terms of use, functionality, engagement and privacy. One of the most commonly used social media networks for the purpose of social media marketing is is Twitter. Using SMS, or short message service, “tweets” are limited to 140 characters and are generally not all that private. Twitter’s main benefit is its effectiveness at virally spreading messages.
Facebook is another extremely popular social media marketing platform. In fact, if Facebook were a country, it would be the third most populated place in the world. The majority of Facebook users have personal accounts, however Facebook has extended the opportunity to businesses, brands, organizations, causes and products to have fan pages set up where personal users can “Like” a page, showing off their preference or appreciation for that product.
The other two large social media marketing platforms for business purposes are Flickr and Youtube. Flickr is a photo sharing website where users can upload their photos into virtual galleries and if they choose, embed these photo slide shows onto websites. It serves as a great way to share photos with others. YouTube, on the other hand is similar to Flickr, however it is used for video sharing across the internet. Anyone can make a video and upload it to YouTube and it certainly is not expected to be of professional quality.
Social media marketing has increasingly become adopted by organizations, over the four aforementioned platforms in particular. However, many organizations have come to recognize that the effective promotion of a business over the internet is a significant time commitment. Luckily, Stikky Media exists as a place for businesses to turn to outsource their social media marketing efforts. Contact Stikky Media for additional information on what they can do to spread the word about your business.
Before creating your own social media marketing campaign for your business, organization, brand, product or service, contact to visitStikky Media who can create a professional social media marketing campaign for you.


