Webinars are not as hard as they look if you know a few webinar how to tips … and they can absolutely skyrocket your online or offline business. In fact, webinars convert attendees into buyers at a rate of 10% – 30%. Got your attention? Great, then let’s see what you need to host your own profitable webinar.
The first step is to put together a dynamite powerpoint presentation. In it, you will want to keep a balance of giving enough content that your attendees feel like their time was well spent but also creating a desire to know more, even leaving some questions unanswered.
Let’s face it. You can NOT teach all there is to know about your topic in a 60-minute presentation. And your attendees can not learn all they need to know in order to be successful from a 60-minute presentation. So, you owe it to them (and yourself) to offer “continuing education” at the end of your webinar. That continuing education can be in the form of a book, a service or a home study course – whatever you are offering.
So as you create your presentation, keep this balance in mind: give great content but leave something to be desired, and that will motivate your attendees to come back.
The second step is to find a company to host your webinar, and there are lots of good ones out there to meet your particular needs. Think through exactly how you will use it. For example, if you will host lots of people (1000+) at the same time, choose to pay by the minute per each attendee.
However, if you will have fewer attendees (less than 1000) and lots of webinars per month, choose to pay a monthly flat rate. Since most of the webinar hosting companies offer almost identical options, you will pay based on the size of your webinar and frequency of use.
The third webinar how to step is inviting people to your webinars. Once you have your webinar ppt created and chosen a company to host your webinar, now you need to think about who to invite to your webinar.
The best place to start is your existing email list. But what if you don’t have an email list? Now you know better! Lucky for you there are companies that can help you build this list. If you give them your customers’ physical addresses, they can return an email list to you.
In addition to your own email list, go to forums, blogs, or even yahoo groups that cover the same topic as your webinar. After you leave meaningful feedback of some variety, invite people to your webinar in the signature of your post. You can also use facebook, twitter, Google buzz, Squidoo, and Myspace as forums to find attendees. Announce your webinar there, and consider using an online press release.
And finally, don’t forget affiliates. Your competitors and other people you do business with would be happy to send their subscribers to your webinar if there is an incentive for them. Promise them a cut of the sales for people that buy using their affiliate link. Or promise a reciprocal webinar – you will send your subscribers to their webinar if they send their subscribers to yours!
So these are the 3 essential webinar how to steps to creating and hosting your own webinars. None of it is rocket science, but do these 3 things and you will see your sales skyrocket like never before!
Stephen Beck teaches individuals and small businesses how to growtheir sales using webinars! He invites you to an amazing FREE weekly webinar to discover tons of webinar how to tips. Hurry, these fill up fast! Lock in your spot here: http://www.WildlyWealthyWebinars.com.