Seo Without Backlinking – Part 2

Written by admin
Thursday, 18 November 2010 14:28
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Seo Without backlinking

Can A Page Rank without Backlinks ?

In part 1 of this 3 part series, I expounded on the theory that Google, Yahoo, Ask, Bing and others have to walk a pretty polarized line when it comes to what results to show when a user enters a search term.

I am going to call this term, “Seo without backlinking“, my own little terminology which might be easier to the non-technical – “Getting elected without a vote”

Its well known in the political world that “He who has the most votes wins” and the most votes is simply the most people saying “Yea” at the right time. In online parlance, votes are links from other sites and when you win the vote, generally you get shown in the search listings. ( This isn’t 100% true but the world isn’t perfect and this is true enough for this particular example )

Vote Getting Spectrum – Seo without backlinking

What we, who are in the “vote getting spectrum” tend to forget ( all too easily, I’m afraid ) is that Google, Bing and others owe it to the small mom and pop businesses and smaller regional manufacturers to show their sites whenever and wherever it looks like it might be the best fit for a user search. In a perfect world, the site with the most positive votes for queries in that sector should place in the top results on a very frequent basis.

This line becomes difficult for Google and others to balance due to the fact that those of us who know “how to Vote” oftentimes use many hours each day devoted to the automatic voting concept on behalf of our customers. Because of this difficulty, I am proposing that Google and others are already employing algorithms that help rankings via a type of seo without backlinking.

Seo Specialists – seo without backlinking

Each seo specialist might deal with 10-20 clients during the year and thus in certain industries or online sectors, thousands of seo specialists may be helping in the vote concept in literally 20,000 or more businesses who are getting votes that didn’t come naturally.

For these thousands of seo specialists who make their living

Seo Specialists Practicing around the planet of Neptune

at getting votes, its fiendishly difficult for them to accept that Google simply doesn’t like what they are doing and wishes that they would practice their well honed craft up on a geo-orbiting space station somewhere around the far side of Neptune.

For the small town business who has no clue how to get their site to the top of the listing, there is no way that they are realistically going to even rank against even a moderately incompetent seo specialist.

They simply won’t and this is not in the best interest of the search engines. These smaller business don’t know even understand what seo is and as for seo with backlinking or without backlinks, they are pretty well clueless and they are the salt of the earth. They are probably more than 99.9% of the businesses on the web.

The Conundrum

So, the conundrum is, what will Google do about this? For more information on seo without backlinks please read my former article.

Where is the Proof ? – Ranking without backlinks

The former article, seo without backlinks, here on this site, ranked in Google, Yahoo and Bing within 3 hours of writing it. When I say, “ranked”, I don’t mean it was merely indexed, I mean it showed up in the top 5 search places within the 3 hours mentioned.

Because this is a blog, it was on the front page of this site, which carries a significant amount of domain trust and it was also on its own page.

For more proof of search engine optimization without backlinking – check out this same article written Nov 18th, it should rank in the top 10 of Google, today for this term “seo without backlinking- Yes today, not tomorrow! I am simply that confident.

Ranking Internationally – Seo without backlinking

So, there is no doubt that a page can rank internationally on all Google Datacenters, Bing and Yahoo, sometimes in minutes and obviously without any of the backlinks that seo specialists love to tell customers that they absolutely must have.

So, again, how really did this happen and what is the mechanism that Google, Bing, Ask and other search engines use to determine what should rank and what should not.

Most of seo professionals are still crying loud and clear the mechanism is backlinks, so lets see how we resolve that.

To get to the heart of how this happened we would need to look at what I said in the former article. Most small businesses are getting websites now. Hairdressers, gas stations, mechanics, spas, etc. Perhaps as many as one in three or one in five businesses in your town have an internet presence of some sort.

Local Search – Seo without backlinking

If you live in Napanee, Ontario ( which is where famous girl singer lived ) and you are searching for pizza, what are you most likely to type?

If you have never done this before the following sequence is likely.

Pizza ( Which will bring back some National brands )
Pizza, Napanee ( Which will bring Pizza stores in the town )
Pizza specials, Napanee ( Which might tell you about 2 for 1 specials in your area )

Every pizza store worth its salt that has Napanee anywhere on its website, should show up on this search and some may be advertising 2 for 1 specials if they have any sense ( and others will be dominated by national brands who don’t care to enable their local stores – ha ha )

This same logic applies to hairdressers, repair shops, auto sales etc.

When people search broadly and get the wrong results, they narrow their search.

Searching Google For Fish And Chips

After all, if you are in Oxford looking for a fish and chips shop, do you really want to see national brands or very well seo’d website like the over zealous “mom and pop chippy shop” who hired an seo expert in order to show up all over england, instead of their cozy little place in Wiggan.

More often than not, the answer is you are looking for things to buy or review that are near you.

When you are doing research and want the best answer globally, then Google tends to give you a few choices.

Highly respected sites that many people have voted for, visit frequently etc.
A few youtube videos
Current News Feeds concerning your search phrase
Images that have text describing your search phrase
Review sites that are respected based on votes or backlinks
A bunch of alternate search terms that are similar to what you just typed in

So, now we understand how many of us narrow our search down but that doesn’t really answer the question about how pages on a hairdressers site can rank in the top results of Google, Yahoo or Bing particularly if friends who vote for a page, put a link back from their facebook or twitter account without using the keywords that the hairdresser wants to be ranked on or found for.

Twitter and Facebook, like many other social sites currently use nofollow tags which in theory means that links from these sites dont pass any link love forward, but they might pass domain trust and when or if Google decides to change this, its likely that they won’t be telling us overtly.

But the truth is that mechanisms such as twitter, facebook, linkin, delicious, digg, stumbleon and other social bookmarking sites are the most available methods for the average user to express pleasure or displeasure with a particular site despite possible abuse by seo people.

The truth is: If the regional hairdresser’s site uses

Unique titles having her town in the title, to describe her services
Unique articles ( not copied from elsewhere )
Her address prominently in one or more places
Google places ( this one takes direct action but is the most obvious with the highest returns )
And does NOT hire and seo
And gets just one link from facebook or linkin or twitter or a local business association

Then it will be found regionally for her/his aforementioned town or city.

If the hairdresser took 10 minutes and applied for Google local business now known as Google spaces, then its a guarantee that it will be found sooner or later by clients.

If you are following this discussion and want to be registered so that you can be found contact me at trevor weir ( @) gmail.com ( without the spaces )

If your business is in the US, we can apply the google yellow tag to your business listing which will give you absolutely phenomenal results.

So, we have determined that the hairdresser can be found locally without seo help.

Getting found in the serps – seo without backlinking

But would it be found county wide or statewide or province wide?

No, probably not and there isn’t a real good reason for that most times.

And would it be found nationally? … As in a search not including its town?

Again, the short answer is NO, why should a hairdresser want to be found nationally when it likely can’t offer services nationally?

Hence, seo without backlinks for businesses like this comprise only getting their website up with unique title tags, unique articles and a mention of their business address with a google local business listing.

So, lets forget local search. You have decided your junk needs to be found nationally.

Well for that my friend, you need votes and depending on the competitiveness of “your junk” you may need an awful lot of votes.

Why votes? Because a lot of votes coming back to a site as backlinks represents varying degrees of trust being conferred on the site receiving the backlinks.

Why Does Wikipedia show up in so many search Results ?

This is how a new article in Wikipedia, that is quite new ( as in a few minutes old with no backlinks ) can outrank articles on other trusted sites.

The answer is because its root domain, Wikipedia or about.com or amazon.com or Ebay.com or Facebook.com has an enormous amount of backlinks pointing at it. These sites have over 80 Million backlinks, so articles put on these sites that have unique titles tend to rank extremely well on not only Google but Yahoo, Ask and other search engines.

So, we have said two contrasting things, huh?

We have stated categorically that you can rank a unique page with a unique title without backlinks.

Then we stated that some pages that rank internationally have domains that have a bunch of backlinks.

So, where is the truth? Do we need votes or don’t we ?

search engine optimization without backlinks

Does your site need Votes or Not ?

It is, simply in both statements. Regional stores or local businesses having websites may not need more than a few backlinks to simply show Google that they are there, in order for their pages to rank on a regional or local basis.

If however, you are an insurance company or regional ranking is simply not good enough, there are very few ways that your key pages can rank for competitive terms without a strategy that gets votes votes and more votes on an ongoing basis.

Stay tuned for part 3 of seo without backlinking and voting for yourself – is that like cheating ?

Rockstar Seo without backlinks

Written by admin
Friday, 15 October 2010 06:12
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Seo without backlinks – Part 1

I thought I would call this article seo rockstars or seo bia*ch*s in the trenches but its not really corporate sounding you think, and who knows if some well meaning secretary won’t innocently pick this up and read it to her stiff upper lipped boss.

seo without backlinks

One day someone will write a book about the guys and gals who defined the landscape for search engine reverse engineering. I know the rather “proppa” term is search engine optimization or search engine promotion or just plain seo but the truth is that “reverse engineering” is really and truly what everyone and their scientifically inclined mother is attempting to do with the Google algorithm.

We hit position number 6 in the serps ( search engine result pages ) for the term marketing, and last week, we hit the number 2 position right behind Wikipedia for “internet marketing”. The first has an uneven competition level of 300 million plus, so my cat thinks this is quite an under-achievement. Don’t mind my cat, its rather not impressed with anything much.

So, we have decided to celebrate by basically giving away all our seo secrets. Yes, you heard and read that right. We are ready to give away the secret sauce.

Secret sauce giveaway – seo without backlinks

Our peers are just gonna freak at this but here goes. To rank near the top of the search engine and make half a quillion dollars dees is ze sauce. In a nutshell.

Write uniquely original content and ensure that your keywords are found in your title, a few times in the article and it will help greatly if they are also in the h1,h2 and h3 tags as well as in anchor text on the page.
The page should have no more than 3% density for the keyword phrase ( because otherwise it looks and acts and walks and talks like spam )
If you have a wordpress blog and use a plugin like ultimate seo, you can automatically add a few links to that particular page from other internal pages by using incoming autolink anchors.
If you have a wordpress blog and you are not sure of your onpage optimization, then use Tan’s simple but effective SeoPressor product to help you achieve a 90% or better score on the page. After you achieve your 90% score, detone the keyword phrase in the article by using synonyms where possible so that the article doesn’t end up looking like 3% spam on a certain keyword phrase. At that point, you are ignoring the seopressor score.

Astonished yet ? – seo without backlinks

OK, my friends. That’s it.

That’s usually all you need to do.

Yes, really. That’s it. Perhaps you didn’t need an seo consultant after all, lol.

Ok, so you want an explanation!

So, Why exactly does this work ?

Here it is.

What I described above is exactly what Google, Yahoo and Bing are hoping a mom and pop organization will do.

So, what about that day job that so many of us seo get paid to do late at night ?

The one that is humorously not called seo without back-linking. Ahhh, good question.

Google is hoping that there should be no such job description as a backlinker, since it’s a position that generally **contrives** to make a site look more popular than it really is.

And in Google’s perfect world, all seo specialists would find full time employment on a space station without an internet connection.

CraigsList Ad : Mom and Pop looking for seo without backlinks

Mom and Pop's Seo

How many mom and pop operations around the world will pay or even know to pay for backlinking services? Ouch, thats the wrong question.

How many Mom and Pop businesses will even know they need seo ?

Probably less than .000001% — Nobody knows this number, its just too small.

So, the point is, not withstanding the Google Page patent or Hilltop patent, since most businesses need to be seen online and will not be employing backlinking strategies, Google and other search engines must find a way to determine how uniquely relevant content should be shown to users.

Vote popularity – the Page Patent

In the past, they have generally let other users vote by counting the number of backlinks to a document or site. However, this gets abused by specialists who do nothing but vote correctly and with absolute surgical precision again and again for their commercial clients.

So, think about it, how then does Google know what to show ?

When you come up with an answer, pass it on to us and we will pass it thru to our Google representative who will probably scratch her head in puzzlement. The truth is, this problem is a major conundrum for Google.

Here, let me re-phrase the problem again.

The small town seo problem

How does Google show results for the hairdresser down the street, if that hair dresser puts up her site but focuses on being the best hairdresser and does no backlinking. Over a 6 month period perhaps 4 clients may make reference to that hairdresser’s website but certainly not using the keywords that the hairdresser would like.

And yet, this is one of the best hairdressers in town and is generally very well liked by a town that generally doesn’t even use the internet well – btw, that’s my town of 200,000 people.

And the 3 auto mechanics, 4 pizza shops, 5 chiropractors, 6 dentist offices and so forth and so forth … how exactly do they all get seen in the search results if they have few or no backlinks?

Google local business renamed to Google Places is an option, but other than this registration process, how really were these fine businesses going to be found.

Google simply has to go back to basics and hope for a well formed, well written unique piece of work that Google can then compare for category, uniqueness, regional locality amongst other factors in order to represent that business or individual in the search results.

Voting for your own site ?

Who gets to vote

So, what am I saying here?

… certainly not that backlinks are not important but simply that in tens of millions of cases, in order to rank Google simply hpoes to work with well formed unique pages/websites that they know could be important and have no backlinks.

Further, we are saying that the Google algorithm must therefore somehow be able to fairly reflect this non-voting anomaly even when some competitors have tens of thousands of backlinks or votes.

Other than sheer conjecture, do I have one shred of evidence to prove this?

Yesss, I do. A halloween website specialist did a live online event last year where thousands of people sat in and listened and watched as he discussed micro-sites and how his halloween sites ranked in the top 3 on google for their terms with little or no backlinks. Yes, I still have the video and no I am not putting that 90 minute monster up. You can ask the wonderful gentleman who runs microniche finder for it, but that’s as much of a hint as I am giving away.

Anthony over at NicheATM and dozens and dozens of his cohorts are putting up thousands of one page websites that have a highly strategic balance of content and they are ranking on the first page of google for their domain names which are in fact search terms. In Anthony’s video, he showed us other webmasters who had caught the trick and who were also doing the same thing.

And just so you know, they are not putting up websites for terms like “peanutbutterjellystripeddonuts” which no one is competing for but for terms in the extremely competitive insurance industry which in case you didn’t know has massive competition and adword costs in excess of 10 dollars per click.

And no, we are not advertising Anthony and his service. To the best of my knowledge nicheAtm is now closed to the public.

The point being, only that, using this particular Google loophole ( Gosh, I hate cliches ) that Google must allow in order to show mom and pop website content, tens of thousands of sites with no backlinks are sitting right up there with the big boys who have massive teams working on building networks of backlinks.

At this point, you must be asking, “Hey big shot, long winded, shiny head, forked tongue writer – have you personally done this no backlink show up in top 10 thingy yet ?”

For a quarter of a beat between heartbeats, I realized that I was dreading this question. But the answer is …

Ranking – seo without backlinks

Yes. I have 3 websites that I totally forgot to *vote* for, and 2 more left intentionally adrift. They all rank in the top 10 for their primary search terms which are their domain names.

Two of them, related to Ardyss, are in the top 4 for terms with searches of about 2-3,000 monthly.
Two related to auto service ( brakes, service ) are both number 1 in their region
One related to pearl earrings is number 2 or 3 on many google datacenters

In another case,slightly different case, a minor real estate site, fly condo toronto ( no backlinks ), pushed one internal link to my primary realestate site torontocondos-forsale.com which caused the latter to rank in the top 3 for fly condo toronto. This latter is an instance of the micro-sites methodology which for the most part really doesn’t represent typical link building either. But it does illustrate the “Power of One”. Ok, that just sounded classic, so i threw it in there, but truthfully 1 backlink is not backlinking.

I know those are not howls of protest that I am hearing from my seo peers !

Update – seo without backlinks – exactly 1 week later

This article entitled Rockstars Seo without backlinks ranked in the top 5 on 5 major search engines sometimes within the first 3 hours. After 72 hours, Google started ranking the excerpt of this article which is on the front page of the site over the actual article itself. The effect of that is that the front blog page of the site does not use “seo without backlinks” as its title and the article slid from position 3 and 4 and 8 on the 5 search engines to page 2 on google and page 2 on bing.

The reason that this happened is that the front page of most websites carry an enormous amount of domain trust and usually have the best page rank of the site since most linking structures on the site point back to *Home* which is the front page.

The answer to this would be to either take the Excerpt of the seo without backlinks article off of the front page ( which for purely idiotic testing reasons I am not about to do ) or use backlinks to prop up the status of the desired page.

I am not about to use backlinks from other sites on an article that claims boldly to be about ranking without backlinks ( as that would defeat the purpose right ? ) however, as I mentioned above the ultimate seo plugin does allow backlinks from within your OWN site. It can take a few days for the search engines to see that but it does work. So, “Rockstars seo without backlinks” has dropped to page two, but I will update this in 72 hours and let you know what happens when internal links start kicking in.

Warm Regards

Trevor Weir – Article RockStar, seo without backlinks

Tags, seo, search engine optimization,backlinking,seo without backlinks,seo strategies,search engine optimization no backlinks

A View Of Web & Graphic Design Lancashire In The North West

Written by Helen Wood
Wednesday, 01 September 2010 15:34
No Comments

When deciding your business ideas for the next quarter you should really think about consulting local professionals if you need some ideas. For web & graphic design Lancashire has a wealth of talent available with very competitive quotes. They will be able to guide you through developing your image and online business. It makes no difference if you are already operating online or you have no idea how you can benefit from a website of your own.

[I:http://trevorweir.com/wp-content/uploads/2010/09/SarahEvans19.jpg]Something that is often a concern of many people who are responsible for their companies success is whether they can do any business online. When you are in the know about this sort of thing there a limitless amount of options for revenue generation. With a good presentation and functionality a website can breathe life in to a dying business.

Even if your business provides a service, there is always a way in which you can benefit from good graphic presentation and a website. All you need is a little imagination and some good guidance and you can really start to see your business flourish. With limited space it’s hard to go in to detail about many possibilities but here are a couple of examples.

Think about a local hairdresser that has say a Friday morning where they are struggling for business. It would really help if they could re-direct some appointments from the Friday afternoon when they are jam packed. A clever hairdresser would have a loyalty program in place where their clients can register online.

They should have collected their customer details and registered them on their websites database. With that information they could email their customers special offers. For instance, to let them know that they could book discounted appointments on their live booking system online. All of a sudden they would find that those quiet times are a little busier.

There are many SMEs and Large international businesses that can also exploit sales opportunities that would have been missed with out proper presentation. For example a call center that is could have many offices all over the country or even internationally could have huge benefits.

[I:http://trevorweir.com/wp-content/uploads/2010/09/SarahEvans18.jpg]With every sale having to be processed imagine they were being processed through and online CRM (Customer relationship management) system. Quite often the sales person will have the customer say they want time to think it over and read about it first. So instead of sending out expensive company literature it would be good to be able to direct them to a website. There they would be able to peruse all you company information and also have the option to complete the sale. There would also be no commission to pay as the salesperson failed to close the sale.

There is something else that needs to be said and that’s the growth of businesses in this area. With web & graphic design Lancashire has seen many new opportunities open up. The amount of businesses that are VAT or PAYE registered in Lancashire has increased by around 32% in recent years. It can only mean that companies are looking and working smarter to beat the trend.

Searching all over the web for a top graphic design manchester ? We’ve got the exclusive low down instantly in our comprehensive web design blackpool guide.

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Seo Without backlinking

Vote Getting Spectrum – Seo without backlinking