This DLGuard review focuses on using this shopping cart software for effectively handling the sales and distribution of digital ebooks. While the product is not restricted to PDF files (it handles anything that can be downloaded over the web) it is particularly suited to running any fledgling ebook business.
Back in 2008 I was writing ebooks and looking for an independent way of selling ebooks online. From my experience, using the large online sites results in the loss of control over the products marketing and a lost opportunity to capture customer data at the point of sale (essential for cross-selling and mailing lists). So I tried DLGuard.
DLGuard installs onto most web servers and immediately provides the shopping cart pages and back end business logic for dealing with payment processors. Initializing your product inventory is a trivial task to specify download folders and meta-data for the ebooks (names, author, copyright, promotional coupons, etc.).
The sole task that may take some time is the optional activity of customizing the checkout pages to blend in with your site. This could be outsourced (the code is scripted with the flexibility to do this) or you could just stick with the defaults.
Where DLGuard really begins to power your ebook business is after a sale is made (and the software has processed the payment with Paypal/Clickbank/etc). It auto-replies to the customer with an email containing the download link to their purchase.
Securing this download link is critical to protecting your intellectual property by unscrupulous people sharing the link. DLGuard can be configured to limit the download attempts and set a validity period for the link which will halt a lot of lost sales for your business.
So once the page customization is complete, inventory established and hooks to the cart added to your site there is very little maintenance required with DLGuard. If someone requests a refund then it is a simple task to query the products tracking data and reimburse the customer.
If your site is getting sufficient traffic then it is worth selling from your own website, and DLGuard can ably provide this functionality. If your site receives low traffic volumes then you may be best advised to combine selling from your own site along with putting your ebooks on major online sites (to leverage their traffic in the initial stages).
Writing ebooks or software and want to sell them yourself? Then read my DLGuard review – the one-stop solution for selling digital downloads.


