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Posts Tagged ‘Website Development’
How to Increase Your Income with Online Marketing
Written by Kevin Smithes
Thursday, 21 May 2009 02:13
No Comments
by Kevin Smithes

Building your own E-commerce site is not what it used to be. There are millions of websites competing with you, all trying to get a bigger piece of the pie. Any idea or method you can find to increase your sales would be very helpful.

Most Internet marketers are in it for the money. We are not going to waste our time and effort just for the fun of it. We want to see some payoff for our efforts.

You have to develop good traffic to your website. Like any business, without customers you dont have any sales. Traffic represents all the people that have a chance to see what you have to offer. It’s a numbers game. The more people who see your products, the more chance you have to find people who want to buy them.

Anyone who puts up an E-commerce site expects to turn a profit. With consistent traffic, we at least have a fighting chance to achieve that probability. Monetizing your website increases your chance of making some income.

Making Money from Traffic

One of the best and most proven methods of making money online is using advertising. Millions of people search the Internet daily for something that they need. Some are looking for information, while there is also a high percentage of people looking for a product or service that they need soon.

The Internet is a very reliable source to find just about anything – no matter how obscure. It has made the world a much smaller place; you can advertise a product from the depths of Istanbul and still find a buyer in Indianapolis.

Generating traffic is not exactly easy, but if you do it successfully it opens up a world of possibilities. One of the best is making money with your website.

When you have good traffic you have a number of potential customers, customers mean revenue. These visitors can be redirected to sponsored links that are willing to pay you for a portion of the traffic that you have generated.

This monitization technique is called pay-per-click. With every click a visitor of your site makes on an advertiser sponsored link you will be paid. The more traffic you generate, the more potential clicks would spell more revenue.

Affiliate Programs

Another tried and true method of monetizing your website are affiliate programs. You can partner with other sites and online companies and monetize your traffic by receiving a percentage of sales generated by traffic coming from your site.

In a nutshell, you send traffic from your site to another site that offers a product that you do not carry. Affiliate networks track and make records of transactions that were made possible because of the links from your site.

When your customers make purchases on the affiliate site, you get a percentage of that sale. Affiliate programs offer you the benefit of monetizing your traffic without having to carry any inventory.

There are so many methods to make money online with a website. All it takes is a bit of effort, and the desire to successfully launch a site. One of the best ways is to build your own site, and start experimenting now. You may be surprised at how easy it is to start earning money online.

About the Author:
Create your own website and start making money online. Weblolo.com offers one of the easiest low cost website Createers on the Internet. You don’t need any design or programing skills, and you don’t have to have any knowledge of HTML. Try it it FREE today.
 
Want SEO Results? Implement These 8 Important Techniques
Written by Tony Kau
Thursday, 16 April 2009 05:05
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by Tony Kau

As a business owner, you want your website to perform for you, but time is at a premium and you can’t spend all day working on your website. Ranking high for your keywords can take a lot of effort depending on the competition, but the chances are you’ll want to outsource it to make better use of your time. Whether you are self-optimizing, or hire it out, make sure you implement these key techniques to guarantee your success.

1. Use your ‘title’ tag effectively by including your keywords. Each page should have a specific theme and be optimized for a certain key phrase anyway, so including your keywords in the page title should be natural. It just so happens that search engines eat it up.

2. Put your keywords in the anchor text of your inbound links. When a website links to you, the words or text that is underlined is what really matters to the Search Engine Spiders. For the links to your website that you can control, change them to your keywords/phrases and surround them with descriptive text. For example, your friend’s blog might have a link to your site, it might say: “visit out John’s website.” Ask him to put “car dealership” or “Ford service center” as the link (or whatever your potential customers are searching for), or at least “John’s American Cars” (your business name).

3. Update your Site Often with Unique and Relevant Content. Search engines love fresh content. If you update your site frequently by adding fresh content, Google will begin crawling your site more often, which makes sure your recent changes are indexed sooner. The best way to do this is by featuring a blog or articles section on your website, which you can contribute to a few times per week. This also sets you up as an expert in your field.

4. Build your Filenames Using Keywords. Many times, designers will use shorthand to name the files that comprise your website. This saves a bit of time by cutting down on keystrokes and possible typos, but at the expense of some free SEO. By naming the document ‘auto-detailing-service-seattle.html’ instead of ‘d-sea.html,’ you are able to include your keyword in one more important place.

5. Build an XML Sitemap. By giving the search engines a nicely formatted list of all the pages in your site, they are much more inclined to crawl and index them all, making your life better in the process. To create this sitemap, you need to follow a special format which can be daunting if you’re not used to coding. You can find the syntax here: http://www.google.com/webmasters/tools/docs/en/protocol.html. Just save the new document as ‘sitemap.xml’ and save it in the root of your website directory.

6. Get Backlinks, Especially from Good Sites. This can be tricky to do, but search engines like sites that are linked to by other good sites. One way to implement this is to become an expert advisor on a frequented forum, where you solve problems and answer questions for newbies in your field of expertise. You can put a link to your company in your posting signature. You can even have an employee do this on their downtime. Search engines also value links from .edu and .gov sites more, so if you have connections, use them!

7. Keep your Keyword Density Between 3-7%. When youre writing all that great, unique content, make sure to seed your keywords and phrases in there so that they comprise 3-7% of the text on a page. Any more, and you look like youre keyword stuffing (whether youre trying to or not), any less, and the page doesnt seem relevant.

8. Use your Keywords in your Headings. Many times a section heading can be seen as irrelevant for a search engine, so always make sure to fill your ‘h1′ and ‘h2′ tags with important keywords. Dont leave them out or treat them as ‘implied’ – thats the worst thing you can do.

If you follow these 8 tips, you will rank high for your target keyword. If your keyword is very competitive, add more backlinks with your keyword phrase by creating articles like this, submitting them to article directories, and placing your link in the ‘About’ box below. Well, what are you waiting for?

About the Author:
About the Author: Tony Kau runs Vanivo Internet Marketing, one of the best web designers in Portland, and also offers all types of services related to Portland web design.