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Posts Tagged ‘wordpress’
7 Big Reasons To Create Your Next Small Business Website Using WordPress

Which of these choices would you prefer?

One that involves custom programming costing $3000 or more, requires a knowledge of complex programming languages in order to make even simple changes to the content, and requires a complete redesign (again costing thousands of dollars) if you decide the look is outdated?

Or one that is created using software that costs you nothing, has content in a structure that lets you easily update it yourself and has hundreds of professional templates available so if you think the look is outdated you can replace it with a new one in less than 5 minutes?

No brainer, right?

If you aren’t familiar with it, an introduction to WordPress is in order.

WordPress, originally used solely for blogs, has morphed into an incredibly powerful Content Management System you can use to easily and inexpensively create a very professional and functional website for your small business.

Here are 7 reasons WordPress may be the perfect option for your small business’ website:

1. It costs nothing! Not one penny! WordPress is available for download at WordPress.org at no cost – you won’t even have to give up your email address. To host a WordPress site yourself, however, you will need to find a hosting company. That’s generally not free. But it’s not expensive either. For just $5 – $10 a month you can host your WordPress site at any number of quality web host providers. Many of them include Fantastico with your hosting plan which is software that lets you install WordPress in just a few clicks without even having to download the software.

2. Ease of Use. Besides being easy to install, WordPress is very easy to use. Sure, if you’re technically challenged, there will be a learning curve in using WordPress. But there are plenty of tutorials around on the web to help you. And once you get the hang of things it’s quite easy to add or update content – it’s basically like using a word processing program like Microsoft Word. You don’t need to have a programming bone in your body to successfully maintain a WordPress site.

3. Themes. A theme is kind of like a template that will change the appearance of your WordPress site (themes may also change some “behind-the-scenes” functionality of WordPress). There are thousands of WordPress themes available for download – some of them are free, some aren’t. You can even have a designer create a custom theme for you to get your WordPress site to look exactly the way you want it.

With themes, it’s easy to get a clean, professional looking site without paying a lot for custom design work. And if one day you decide you don’t like the look of your site – no problem. Find a theme you like better, activate it in WordPress and you instantly have a new look and feel to your site – all without having to change the blog posts or pages on your site.

4. Plugins. Plugins are software the extend the capabilities of WordPress to do pretty much anything you want. Using plugins, you can track site visits, add social bookmarking to your site, automate backups of your site, fight spam, create contact forms, improve site security and a lot more. And, with few exceptions, the plugins are absolutely free.

5. Search Engine Love. Google (and the other search engines) love WordPress. Using WordPress can give your search engine optimization efforts a big boost. And if you take advantage of some of the SEO-related plugins available for WordPress, the searc engines will really think your site is the bee’s knees.

6. Support. WordPress is an extremely popular and commonly used piece of software. There are thousands of people available to help you if you have problems. Whether it’s asking for help in a forum or hiring a WordPress pro, a solution to whatever issue you may have is not far away.

7. Control. Hosting your own WordPress website puts you in control of your web presence. Need to update your content, add new posts or pages? You can easily do it yourself. Want to update the appearance of your site? Find a new Theme, upload it, activate it and you’re done. Don’t like the hosting company you’re using? Find another and move your site – there are plenty of good hosting companies around.

These seven reasons are why I use WordPress for virtually all the websites I own and recommend it to most of my clients. Before I get any hate mail from web developers, I will point out that there are situations where spending the money to get a professionally designed custom website built to your specifications.

However, for the needs of most small businesses, WordPress provides a combination of functionality, flexibility and cost-effectiveness that is tough to beat.

Adam Kreitman is a Saint Louis online marketing consultant. While he is not a designer, he got tired of seeing small business clients with overpriced, poorly designed websites so he started helping clients develop sites using WordPress. To get the word out to a larger audience he started a website which provides tips, video tutorials and resources for using WordPress for small business websites.

 
Guitar Tricks Review Case-Optimize For Search Engines With WordPress And Significantly Boost Your Traffic

No doubt you understand how helpful WordPress is for a variety of applications, if you work as an Internet marketer or blogger.It makes running a quality website possible for people with limited experience, and allows almost anybody to get whatever content they want onto the net. As it is able to direct so many visitors to your site through its efficient abilities, WordPress exceeds alternative blogging platforms. That’s right, traffic is the life and blood of any website and WordPress enhances this by offering you many benefits that can make your SEO work easier.

There is a reason that the WordPress program is one of the most common blogging platforms today. The WordPress Content Management System is an excellent tool to aid you in building a top quality website. The best part about using WordPress is that it can assist you in getting tons of traffic through its robust features. But it is important to remember that in order to get the full effects of this complex platform, you will need to learn the skill of optimizing the content in your WordPress blog for Google and other search engines. To do this you will need to recognize the importance of using WordPress settings to the greatest advantage. However, maintaining a strong focus upon good keyword optimization skills can definitely lead to strong search engine results.Everyone understands that getting and maintaining the traffic that comes into your website is vital in achieving success. Visitors that find your site through good keyword placement in search engines like Google, Bing, Yahoo and others are going to be more likely to be looking for exactly what you are writing about. The purpose of this article is to show you the way to use SEO in the best possible way for your WordPress blog.

One of the most vital parts to WordPress SEO is tagging. You can add tags to your posts which will help each post find a category. This helps readers and search engines alike. Search engines will also use your tags to decide upon your ranking. Tags are targeted keywords that aren’t too long, usually a word or two. Don’t tag a post with words that are not related to the post. You’ll need to be sure they offer a description in a way that’s easily understood. With well written tags, search engines can categorize and index your site quickly. Tags can be added the second you have finished adding new content; do it straight away before you forget. Maintain a high amount of internal links. Start off by linking related content to each other. You can either do it manually or use a plugin for this purpose. If you’re looking to create some special attention for one particular post or sales page that needs some traffic, this step will definitely help you with that.

The “tags” tool within WordPress is one of the most effective tools available. A common mistake that people make is to ignore their tags, and this is something you absolutely won’t want to overlook. When search engines index your website, tags are very useful. A tag can be defined as short keyword phrases that are only 1 to 2 words in length. They are useful in describing your post in relevant terms that enhance the article itself. Curious about how these tags are put to work by the search engine?Tags are used to index your posts quickly, and place them in appropriate categories. Tagging really isn’t a big deal, it can be done when you’re done with a post and it doesn’t take long. Internal linking should also be part of your posts. Cross-reference other related posts within your own blog by linking to them in new posts. This can be achieved simply with HTML linking code, or there are also plug-ins available that can do this for you. By “promoting” one post by giving it a link from other posts, you will be telling the search engine that the post is important and deserves extra traffic and hits.

Using a sitemap is one simple way to get indexed on search engines like Google. There is actually a plugin that will generate a Google Sitemap specifically for this reason, and it will help you quickly become indexed. This essentially assists Google in finding every single page on your site. It’s important that whenever you make new posts, you want to remember to ping it to different websites. If the post gets linked back by other bloggers/webmasters you will get some targeted backlinks and it will give you some targeted exposure. Make sure you ping every post you make.

Another opportunity to improve your SEO in WordPress is to customize the structure of your permalinks. The default permalink structure you get with WordPress has lots of numbers/question marks in them, which is why you need to have your post title in its URL. You can do this by simply modifying the permalink structure in the internal settings. The strength of your rankings in the search engines may be compromised if you don’t take the time to optimize your settings. Giving huge results in the end, this is an easy single-step procedure.

If you want to know more about Jamorama, check out my Jamorama site.

 
WordPress 101 – What Is WordPress And How Does It Work?

So you are ready to start a website but not too confident about the format to be selected out of the many available. Chances are that you have heard about it as a blogging platform only, but you can put it to several uses, other than just for blogs. You could create a website or CMS (Content Management System) using WordPress and its many benefits are as follows:

Having fantastico in the domain control panel would add to the convenience of setting up WordPress and it is just a matter of a few clicks and your website is ready and functional. Manual set up can be done easily if you do not have fantastico as this takes little time if you just go by what they ask you to do. In case you feel awkward with both these options, get some one to do it for you. This is a very affordable job and not time consuming, especially for someone who has the right experience.

Updating a traditional website that was built by someone else can be costly to the site owner because you have to not only pay a designer but you also have the wait while they get back to you and actually get it done. Using a system like WordPress makes sense since it is very convenient to use and simple to learn. You could update your own site yourself and you do not have to waste time waiting for the designer to show up.

A very big advantage of WordPress is that any website renovation with changes and updates can be outsourced without any problem. All you need is a virtual assistant with a separate username and password which she uses to log on and work on your site. You do not have to worry if you have the latest version of the site up, or whether you are overwriting the work done by some other person.

A great feature of WordPress is the use of in-built Categories and Archives section.

Websites which are updated often are great favorites with search engines. It is highly likely that WordPress and the nature of blogs would make you revamp your site often and this could mean high search engine rankings for your sites. The ranking of your site gets an upward raise when you are found even by the blog search engines.

When you create a website using WordPress you also get a RSS feed as part of the service. Your customers and other visitors can easily subscribe to your RSS feed and be aware of any new additions to your website.

This is a very successful way to make your site popular with increasing the number of people coming back for more knowledge and solutions. What should give you just a few ideas on how you can start using WordPress to create a website that draws in more traffic and makes your life easier.

Auto Content Cash – Learn how to use WordPress and make money online with your own home business.