As promised, you have probably reached this point by following my article how to use armor piercing kewords.
It is likely that you are either running a business or thinking about running a business in which case understanding how variations on words allow you to get through the shield that we all put up can be quite important.
I could have put Michael’s video right into this page, but that wouldn’t be fair to Michael, so click your tired finger on the link below and go see it. Guaranteed its actually free.
There is no affiliate link here, it’s just a great little video.